Hands-on experience building brand awareness through campaigns that attract, engage, and convert.
Create and deliver a variety of high-quality content including (but not limited to) newsletters, blog posts, social media text, website landing pages, online and print magazine articles, SEO-based writing, product reviews, e-commerce product descriptions, white papers, and ghostwriting. I am also available for copyediting and proofreading.
Development of social media strategy and content creation. Monitor and manage all social networks the client(s) invest in; actively mine social networks for relevant information. Review and examine analytics and content for optimization and strategic opportunities. Create social campaigns, from ideation to execution, across geographies integrating paid advertising as well as organic social media. Provide client social media analysis and training.
Brand building encompassing development, deployment, and optimization of brand voice. Provide strategic POVs to clients to enhance the value of the brand. Identify and develop marketing strategies that engage the target consumer.